{"id":7585,"date":"2023-06-20T14:20:16","date_gmt":"2023-06-20T12:20:16","guid":{"rendered":"https:\/\/www.cernit-world.com\/a-propos\/notre-histoire\/"},"modified":"2023-08-03T17:28:15","modified_gmt":"2023-08-03T15:28:15","slug":"unsere-geschichte","status":"publish","type":"page","link":"https:\/\/www.cernit-world.com\/de\/ueber-uns\/unsere-geschichte\/","title":{"rendered":"Unsere Geschichte"},"content":{"rendered":"<div class=\"wp-post-content\"><!-- zone:zn_pagebanner [0] --><br \/>\n\t\t<!-- \/zone:zn_pagebanner [0] --><br \/>\n<!-- zone:zn_text_img [1] --><\/p>\n<p>Es war einmal in den 1960er Jahren in der N\u00e4he von Prag, in der Tschechischen Republik, ein junges Wissenschaftlerpaar, das an der Entwicklung einer ofenh\u00e4rtenden Paste arbeitete. Nach zahlreichen Versuchen gelang es ihnen schlie\u00dflich, ein relativ weiches und formbares Material zu schaffen, das sie Cernit nannten, als Anspielung auf den Namen der Ehefrau, die Cerna hie\u00df.<\/p>\n<p>Gezwungen, 1963 nach Deutschland auszuwandern, beschloss das Paar, eine Anzeige zu schalten, um einen Investor zu finden, der ihnen bei der Weiterentwicklung ihres Produkts helfen w\u00fcrde. Manfred Guder bemerkte die Anzeige und entschied sich, mit den Erfindern zusammenzuarbeiten.<\/p>\n<p>Einige Zeit sp\u00e4ter zog sich das Paar aus dem Gesch\u00e4ft zur\u00fcck, und Herr Guder engagierte einen Chemiker, der die Farbpalette der Paste stark erweiterte. Zu dieser Zeit erfolgte die Produktion in ihrer Fabrik in Frankfurt, Deutschland. Doch im Laufe der Zeit lie\u00dfen die Verk\u00e4ufe nach und die Ergebnisse blieben aus.<\/p>\n<p>Erst 2008 wurde die Marke von einem belgischen Unternehmen, The Clay and Paint Factory, \u00fcbernommen, das sich darauf konzentrierte, neue Effekte zu entwerfen und herzustellen sowie Zubeh\u00f6r f\u00fcr die Modellierung und Herstellung von Schmuck, Puppen, Miniaturen usw. zu entwickeln. Die Bem\u00fchungen trugen schnell Fr\u00fcchte, vor allem dank Mundpropaganda und sozialen Medien. Die Qualit\u00e4t der Paste wurde von allen anerkannt und gesch\u00e4tzt, was es Cernit erm\u00f6glichte, sich einen Platz neben den f\u00fchrenden Marken zu sichern, die von professionellen Polymerk\u00fcnstlern verwendet werden.<\/p>\n<p>Seit November 2022 hat das franz\u00f6sische Unternehmen Clairefontaine Rhodia die Leitung des Unternehmens \u00fcbernommen und damit auch die Vermarktung der Marke Cernit.<\/p>\n<p><!-- \/zone:zn_text_img [1] -->\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Es war einmal in den 1960er Jahren in der N\u00e4he von Prag, in der Tschechischen Republik, ein junges Wissenschaftlerpaar, das an der Entwicklung einer ofenh\u00e4rtenden Paste arbeitete. Nach zahlreichen Versuchen [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":7583,"menu_order":20,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-7585","page","type-page","status-publish","hentry","wp-sticky","summaryproductshop"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Unsere Geschichte | Cernit<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cernit-world.com\/de\/ueber-uns\/unsere-geschichte\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Unsere Geschichte | Cernit\" \/>\n<meta property=\"og:description\" content=\"Es war einmal in den 1960er Jahren in der N\u00e4he von Prag, in der Tschechischen Republik, ein junges Wissenschaftlerpaar, das an der Entwicklung einer ofenh\u00e4rtenden Paste arbeitete. Nach zahlreichen Versuchen [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.cernit-world.com\/de\/ueber-uns\/unsere-geschichte\/\" \/>\n<meta property=\"og:site_name\" content=\"Cernit\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/groups\/cernitconnectspeople\/?locale=fr_FR\" \/>\n<meta property=\"article:modified_time\" content=\"2023-08-03T15:28:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.cernit-world.com\/wp-inside\/uploads\/2023\/06\/cernit_logo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1772\" \/>\n\t<meta property=\"og:image:height\" content=\"709\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.cernit-world.com\\\/de\\\/ueber-uns\\\/unsere-geschichte\\\/\",\"url\":\"https:\\\/\\\/www.cernit-world.com\\\/de\\\/ueber-uns\\\/unsere-geschichte\\\/\",\"name\":\"Unsere Geschichte\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.cernit-world.com\\\/de\\\/#website\"},\"datePublished\":\"2023-06-20T12:20:16+00:00\",\"dateModified\":\"2023-08-03T15:28:15+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.cernit-world.com\\\/de\\\/ueber-uns\\\/unsere-geschichte\\\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.cernit-world.com\\\/de\\\/ueber-uns\\\/unsere-geschichte\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.cernit-world.com\\\/de\\\/ueber-uns\\\/unsere-geschichte\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/www.cernit-world.com\\\/de\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u00dcber uns\",\"item\":\"https:\\\/\\\/www.cernit-world.com\\\/de\\\/ueber-uns\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Unsere Geschichte\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.cernit-world.com\\\/de\\\/#website\",\"url\":\"https:\\\/\\\/www.cernit-world.com\\\/de\\\/\",\"name\":\"Cernit\",\"description\":\"Une qualit\u00e9 haut de gamme pour des cr\u00e9ations premiums\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.cernit-world.com\\\/de\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.cernit-world.com\\\/de\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.cernit-world.com\\\/de\\\/#organization\",\"name\":\"Cernit\",\"url\":\"https:\\\/\\\/www.cernit-world.com\\\/de\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/www.cernit-world.com\\\/de\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.cernit-world.com\\\/wp-inside\\\/uploads\\\/2023\\\/07\\\/cernit-opengraph.jpg\",\"contentUrl\":\"https:\\\/\\\/www.cernit-world.com\\\/wp-inside\\\/uploads\\\/2023\\\/07\\\/cernit-opengraph.jpg\",\"width\":1200,\"height\":630,\"caption\":\"Cernit\"},\"image\":{\"@id\":\"https:\\\/\\\/www.cernit-world.com\\\/de\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/groups\\\/cernitconnectspeople\\\/?locale=fr_FR\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Unsere Geschichte | Cernit","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.cernit-world.com\/de\/ueber-uns\/unsere-geschichte\/","og_locale":"de_DE","og_type":"article","og_title":"Unsere Geschichte | Cernit","og_description":"Es war einmal in den 1960er Jahren in der N\u00e4he von Prag, in der Tschechischen Republik, ein junges Wissenschaftlerpaar, das an der Entwicklung einer ofenh\u00e4rtenden Paste arbeitete. Nach zahlreichen Versuchen [&hellip;]","og_url":"https:\/\/www.cernit-world.com\/de\/ueber-uns\/unsere-geschichte\/","og_site_name":"Cernit","article_publisher":"https:\/\/www.facebook.com\/groups\/cernitconnectspeople\/?locale=fr_FR","article_modified_time":"2023-08-03T15:28:15+00:00","og_image":[{"width":1772,"height":709,"url":"https:\/\/www.cernit-world.com\/wp-inside\/uploads\/2023\/06\/cernit_logo.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.cernit-world.com\/de\/ueber-uns\/unsere-geschichte\/","url":"https:\/\/www.cernit-world.com\/de\/ueber-uns\/unsere-geschichte\/","name":"Unsere Geschichte","isPartOf":{"@id":"https:\/\/www.cernit-world.com\/de\/#website"},"datePublished":"2023-06-20T12:20:16+00:00","dateModified":"2023-08-03T15:28:15+00:00","breadcrumb":{"@id":"https:\/\/www.cernit-world.com\/de\/ueber-uns\/unsere-geschichte\/#breadcrumb"},"inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.cernit-world.com\/de\/ueber-uns\/unsere-geschichte\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.cernit-world.com\/de\/ueber-uns\/unsere-geschichte\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/www.cernit-world.com\/de\/"},{"@type":"ListItem","position":2,"name":"\u00dcber uns","item":"https:\/\/www.cernit-world.com\/de\/ueber-uns\/"},{"@type":"ListItem","position":3,"name":"Unsere Geschichte"}]},{"@type":"WebSite","@id":"https:\/\/www.cernit-world.com\/de\/#website","url":"https:\/\/www.cernit-world.com\/de\/","name":"Cernit","description":"Une qualit\u00e9 haut de gamme pour des cr\u00e9ations premiums","publisher":{"@id":"https:\/\/www.cernit-world.com\/de\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.cernit-world.com\/de\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de"},{"@type":"Organization","@id":"https:\/\/www.cernit-world.com\/de\/#organization","name":"Cernit","url":"https:\/\/www.cernit-world.com\/de\/","logo":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/www.cernit-world.com\/de\/#\/schema\/logo\/image\/","url":"https:\/\/www.cernit-world.com\/wp-inside\/uploads\/2023\/07\/cernit-opengraph.jpg","contentUrl":"https:\/\/www.cernit-world.com\/wp-inside\/uploads\/2023\/07\/cernit-opengraph.jpg","width":1200,"height":630,"caption":"Cernit"},"image":{"@id":"https:\/\/www.cernit-world.com\/de\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/groups\/cernitconnectspeople\/?locale=fr_FR"]}]}},"_links":{"self":[{"href":"https:\/\/www.cernit-world.com\/de\/wp-json\/wp\/v2\/pages\/7585","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cernit-world.com\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.cernit-world.com\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.cernit-world.com\/de\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cernit-world.com\/de\/wp-json\/wp\/v2\/comments?post=7585"}],"version-history":[{"count":2,"href":"https:\/\/www.cernit-world.com\/de\/wp-json\/wp\/v2\/pages\/7585\/revisions"}],"predecessor-version":[{"id":7747,"href":"https:\/\/www.cernit-world.com\/de\/wp-json\/wp\/v2\/pages\/7585\/revisions\/7747"}],"up":[{"embeddable":true,"href":"https:\/\/www.cernit-world.com\/de\/wp-json\/wp\/v2\/pages\/7583"}],"wp:attachment":[{"href":"https:\/\/www.cernit-world.com\/de\/wp-json\/wp\/v2\/media?parent=7585"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}